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Unmanned Supermarket

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Update time : 2018-04-27 15:33:03


The new retail offering is a stone's throw, with new species blossoming in a year and new formats accelerating. In addition to the fresh supermarkets mentioned above, smart convenience stores, unattended shelves, vending machines and so on have also received numerous attention from capital and industry.
Traditional retail limited by factors such as human and space, the consumer experience is poor, and there is no retail (including no supermarkets and convenience stores/no shelf/no to traffickers sell machine, etc.) is a new shopping experience for consumers.
2017 creation representative, ali launched "retail" "coffee", consumers to open mobile phone taobao scan qr code can get into the store permissions, and identity through the gate into the store; Order area of intelligent device can automatically recognize faces to complete identification, speech recognition to complete the order, after money deducted automatically in the pay treasure account, a truly immersive acme shopping experience for consumers.
In addition to e-commerce giants, the box, the F5, the fruit, the food, the beauty and the convenience of the entrepreneurial projects have also entered the board.
The popularity of unattended retail has a lot to do with the technology. No retail key technical barriers exist in consumer identity, customer tracking, identification of the goods, order and checkout consumption process each link, such as face recognition in recent years, voice search, mobile payment, and artificial intelligence, such as iterative development as the "retail" laid a solid technical foundation.
In addition, no shelf hardware costs low, compared with supermarkets and convenience stores to save a lot of stores rent fee and operation cost, through a small program or other popular APP cooperation diversion is more close to the consumer life.
2017 no retail while hot, also in the process of operation and spread some negative news, such as application of new technology be born is not mature enough, lack of operating experience in queue longer longer, in identifying the goods and recognize faces some problems, the imperfection of the relevant supporting policies also bring certain operational risk, one-time investment cost is too high, and so on, but this does not interfere with no one retail outlet in 2018 continued to spread, it is estimated that there is no retail level billions of the size of the market in the next few years will continue to rise.
In view of the huge market increment in the unmanned retail model, the future hardware suppliers, such as image recognition, sensors and automatic shelves, will also benefit from the non-retail physical stores.
Artificial intelligence and Internet of things technology create new retail value and help enterprises to realize "reducing, improving and experiencing".
Every business transformation inevitably accompanied by significant technological innovation, new retail also is not exceptional also, in recent years, artificial intelligence, image recognition, voice search, Internet of things, big data, sensing and other related technology grows, continue to create new business models and the ground. Smart stores are a key area of various technology applications and a model for new retail sales.
At present, the application of artificial intelligence and Internet of things technology in stores mainly includes three types of application scenarios:
The first is the technology of artificial intelligence technology to carry out the Internet of things, through the camera image recognition, the face recognition assistant management. Such as mount cameras in the stores or other sensing device, through image recognition technology for traffic evaluation, direct stores service personnel to adjust according to the thermal distribution in time and feedback, improve operational efficiency, reduce the manpower cost tour shop.
The second is "one thousand" "personalized recommendation, based on consumers' preference for accurate recommendations, the history of improving customer experience, which is both accurate marketing means, also can effectively improve turnover.
Three is a brand with RFID technology to supply chain management, inventory and store digital product realization height, clothing stores, for example, precise statistics with RFID technology can be an article of clothing how many times has been picked up from the shelves, how many times is brought into the dressing room, sold details how, help stores to achieve mastery of single product line, with store display and set of goods and efficient management, the accurate grasp of consumer interest.
No matter how to update the concept of retailing, how advanced the technology, the appeal to businesses and consumers will not change, merchants expect by more accurate demand analysis to reduce costs, improve efficiency, while consumers not only want to buy a suitable product, more hope to experience increased.
New retail contained huge opportunity lies in "the idea of how to make use of the Internet and technology to comprehensive reform and upgrade existing about 30 trillion total social retail goods, make the whole process of commodity production, circulation, service because of the Internet and the widespread application of big data is becoming more efficient".
A new retail actually is, as it were, a revolution about efficiency, its core is through the power of technology to help retail "reduce costs, improve efficiency and promote experience", is relying on advanced technology such as artificial intelligence and the Internet of things for the inherent structure of retailing forms and ecosystem can assign and upgrade.